Samsung 85″ Crystal UHD Signage QMC Series
Samsung 85″ Crystal UHD Signage QMC Series is priced at Kes 229,400 here at Novelty Tech Solution in Nairobi, Kenya
Overview & Key Positioning
The Samsung 85″ Crystal UHD Signage QMC series is a large-format commercial display designed for continuous operation in various public and business settings. It leverages Samsung’s consumer TV technology (like the Crystal UHD picture engine) but packages it with commercial-grade components and management software for professional use.
Key Selling Points:
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Large-Scale Impact: An 85-inch screen provides high visibility for medium to large spaces.
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Commercial Reliability: Built for extended operation (up to 16/7) with robust hardware.
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Smart Signage Platform: Integrated Tizen-based OS with Samsung MagicInfo for easy content management.
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Cost-Effective: Offers a strong balance of features, size, and price for budget-conscious commercial deployments.
Full Specifications (Representative Model: QE85QMC-H)
Category | Specification |
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Model Series | Samsung Crystal UHD Signage QMC (e.g., QE85QMC-H) |
Display Size | 85 inches (diagonal, class) |
Resolution | 4K UHD (3840 x 2160 pixels) |
Aspect Ratio | 16:9 |
Display Technology | LED-backlit LCD with Crystal Processor for enhanced upscaling. |
HDR (High Dynamic Range) | Yes, supports HDR10+ for improved contrast and color. |
Brightness | Typical commercial brightness, often around 500 nits. |
Color Technology | PurColor – Delivers a wide range of colors for vibrant images. |
Viewing Angle | Wide Viewing Angle technology to maintain color and contrast from the sides. |
Built-in OS/Platform | Tizen-based Smart Signage Platform. |
Content Management | Samsung MagicInfo Solution (MagicInfo Express/Plus built-in) for scheduled content playback and remote management. |
Speakers | Built-in stereo speakers (e.g., 2 x 10W). |
Connectivity – Ports | HDMI: 3x USB: 2x or 3x (for media playback and service) LAN (Ethernet): 1x RS-232C (Control): 1x (In/Out) for integration with control systems CI Slot: 1x (for broadcast applications) Optical Audio Out: 1x |
Connectivity – Wireless | Built-in Wi-Fi and Bluetooth. |
Operational Rating | Rated for 16/7 operation (16 hours a day, 7 days a week). This distinguishes it from 24/7-rated premium signage. |
Power Supply | 100-240V AC, 50/60Hz |
Typical Power Consumption | Varies, but designed for efficiency. |
VESA Mount | 600 x 400 mm (standard for large displays). |
Bezel | Narrow bezel design for a modern look, suitable for single-display installations. |
Included Accessories | Remote Control, Power Cable. (Stand is often optional/sold separately). |
Key Features Explained
1. Crystal UHD Picture Quality
While not a QLED display, it uses a dedicated Crystal Processor that features:
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4K Upscaling: Effectively enhances lower-resolution content to near-4K quality.
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HDR10+ Support: Dynamically optimizes colors and contrast for compatible content.
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PurColor: Reproduces a rich palette of colors for vibrant and engaging visuals.
2. Tizen-based Smart Signage & MagicInfo
This is the core of its commercial functionality.
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Tizen OS: Provides a stable, secure platform with an app store for adding limited functionality.
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MagicInfo: Allows users to easily schedule and manage content (images, videos, PDFs, web pages, RSS feeds) from a central console via a network. You can set playlists to run at specific times without manual intervention.
3. Commercial Durability (16/7)
The QMC series is built for business environments but is typically rated for 16/7 operation, meaning it’s designed to run for 16 hours a day. This is sufficient for most retail stores, offices, and restaurants but is a key differentiator from the more heavy-duty 24/7-rated signage (like the QBC or QHR series) intended for airports and control rooms.
4. Ease of Use and Integration
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Remote Management: Can be controlled via network using MagicInfo or RS-232C commands.
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No Burn-in Risk: As an LCD, it does not suffer from the image retention (burn-in) risks associated with OLED technology, making it safe for static logos and content.
Target Audience & Use Cases
This model is ideal for businesses needing a large, reliable, and smart display for communication and advertising:
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Corporate Environments: Digital signage in lobbies, conference rooms, and cafeterias.
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Retail Stores: Promoting products, offers, and brand messages.
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Hospitality: Hotels (lobbies, bars), restaurants (menus, promotions).
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Public Venues: Libraries, town halls, and university common areas for announcements and wayfinding.
Pros and Cons
Pros:
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Excellent Value: Provides a large 85-inch screen with commercial features at a competitive price.
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Good Picture Quality: Crystal UHD processor ensures content looks sharp and vibrant.
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Integrated Solution: No need for an external media player; MagicInfo is built-in.
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Sufficient Reliability: 16/7 rating is adequate for the vast majority of business hours.
Cons:
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Not for 24/7 Operation: Should not be used in environments requiring round-the-clock operation, as it lacks the enhanced cooling and components of 24/7 models.
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Lower Brightness: Compared to premium signage (700+ nits), its brightness (~500 nits) may be less effective in very brightly lit, direct-sunlight areas.
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Commercial Limitations: Locks out consumer TV features like native streaming apps in favor of the dedicated signage platform.
QMC vs. Other Samsung Signage Series
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vs. Consumer TV: The QMC has commercial management (MagicInfo), RS-232 control, a 16/7 rating, and no consumer ads/UI. A consumer TV is not built for extended daily use or centralized management.
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vs. Premium QBC/QHR Signage: The QBC series is rated for 24/7 operation, has higher brightness, and often includes a built-in web browser and more advanced features, making it more robust and expensive.
Conclusion
The Samsung 85″ Crystal UHD Signage QMC is a highly practical and cost-effective solution for businesses looking to deploy large-scale digital signage without the premium cost of 24/7 professional models. It is perfect for daily operational use in corporate, retail, and hospitality settings where content can be centrally managed and the display does not need to run continuously. Its strength lies in combining a popular large size with essential commercial reliability and smart management tools.
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